The Changing Facets of Human Capital Search in 2022
Human capital search has undergone a
significant change, influenced by technological advances, recession, social
media and the gig economy. Previously, areas of human capital services that required
utmost attention were finding executives with the right skillsets and succession
planning. These days, the increasing competition of CXO level and other
executives is the top concern of human capital management. The dynamic business
environment has grown to accommodate individualised and employee-focused
strategies. Needless to say, the tables have indeed turned now. Let’s explore
the critical human capital search trends that define the new employee-focused
business environment.
Strategies that define human capital services
- Increased social media presence
Companies are
finally beginning to welcome the impact of social media in various aspects of
employee engagement. Organisations are finally exploring ways to engage Gen-Z
on social media platforms, from shouting the excitement of the successful
onboarding of a candidate to celebrating the work anniversary of the loyal
ones. Interestingly, online job boards like LinkedIn have gained prominence
among both job seekers and recruiters.
- Improvised employee benefits
The benefits and
perks found in job postings significantly impact employees' decisions,
particularly CXO-level ones, before committing to an organisation. Top
leadership professionals are always looking for companies that offer perks
beyond the traditional definition of benefits. To attract top talents, you
should devise attractive perks and benefits that genuinely lure them.
- Constructive feedback
Draconian style
performance appraisals cannot win the trust and loyalty of employees. Instead
of the structured review formats, managers and top executives should focus on
informal real-time reviews that resonate well with millennial employees. Though
a perfect performance appraisal system is still elusive, HR executives should
find strategies to communicate industry benchmarks of job-specific skillsets to
employees.
- Beyond the boundaries of the office
The endless
possibilities of remote work have genuinely caught the fantasies of employees.
If you are looking to hire and retain top talent, you should be open to a
flexible arrangement that works well with the employees. The boundaries of
office space should not limit the talent that would be hired for a specific job
role. This requires your company to have a perfect understanding of the
pitfalls and nuances of remote-hybrid work models.
- The growing enthusiasm for the gig economy
Employees have
come to understand the various benefits of the gig economy. Gen Z and the
millennial population are enthused more towards racking new skill sets,
knowledge, and experiences than committing to one organisation. HR managers
should truly understand these changing preferences and roll up their sleeves to
meet the different challenges. HR should not try to bind employees with loyalty
and tenure. Instead, they should offer enough learning and growth opportunities
to motivate the employee to stay on. The HR team should also focus on human capital developmentprocesses, which improve
employees' technical, professional, and business acumen to industry standards.
Times are changing, and human capital
search is taking on a new path in 2022. HR managers should be prepared for the
new trends and the culminating challenges that will dictate talent acquisition
strategies. For more information on human
capital services, do check out www.taplowgroup.com
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